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Customer Omnichannel Manager

Do you want to be part of an international, innovative, world-class pharmaceutical company? An organization committed to putting patients first? Pfizer has always evolved with the changing needs of the people who rely on us to create a healthier world.

Possible location: Capelle aan den IJssel

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About the role

Do you get energy form working in a dynamic new team which is all about creating the best omnichannel experience for Pfizer’s customer? Then this role might be for you.

The Customer Omni Channel Manager (COCM) is the expert in omnichannel marketing strategy and execution, with a focus on customer needs and customer channel and content preferences.

This role is responsible for translating customer insights into omnichannel actions and advising the Country Brand Lead of the assigned brand and customer group in building the Omnichannel strategy and defining customer engagement goals.

You will be responsible for defining the measurement plan and drive continuous improvement working closely with other COCM’s, Brand Leads, data & analytics medical and channel enablement.

Main responsibilities

  • Be the expert for the omnichannel customer marketing for a dedicated customer group and category(-ies)
  • Management of content calendars, development of tactical sequencing and execution of the omnichannel campaigns
  • Advise on engagement goals for the omnichannel execution
  • Support category and Country Brand Lead with creating customer content and recommendations on how to make content omnichannel adapted and orchestrated
  • Develop the specific omnichannel mix for assigned customer group
  • Define measurement plan and be the analytics expert for continuous improvement and learning across all channels l
  • Develop omnichannel best-practices and share actively within category and Customer Omnichannel team

About you

  • Have a Bachelor’s or Master’s degree in a related field
  • Ideally 3-5 years or more of omnichannel marketing or digital marketing
  • Experience in digital content creation
  • Great Project management skills
  • Knowledge of measuring digital performance and experience in using Analytics programs
  • Have a Digital mindset with a team spirit, pro-active and result oriented attitude
  • Dutch (C2) and English (C1)

What do we offer?

Innovative company
Pfizer has a pipeline full of innovative medicines for a variety of conditions. As a Pfizer colleague, you'll have the opportunity to maximize the impact of medicines for patients in a variety of ways. In short, you make a real difference.

Development opportunities
We are always looking for top talent. We believe you will never stop learning and there will always be a new opportunity for your development. That is why we have broad opportunities in the Dutch organization. There are regular opportunities for training or to gain experience in a different field or even advancement to an international position.

A culture where you can be yourself
We are a large, international organization with people from all over the world. At Pfizer everyone should be able to be themselves, that's what we strive for and live by.

Work/life balance
At Pfizer, we know that if you really want to make an impact on people's lives, it's important that your people are at their best. That's why we offer our colleagues good working conditions, such as an appropriate salary and opportunities to work from home. Working a lot of overtime is not the norm for us. We also believe that work and having fun should go hand in hand. That's why, for example, you can participate in all kinds of activities outside of work.

Are you interested?
Do you know enough and have you decided to respond? We are curious about you and invite you to submit your application via the apply button below. You don't have to worry about a deadline to respond. We keep looking until we have found the right candidate for this position.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Please submit your application Documents in English!

#LI-PFE

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research

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